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Hubify vs Interactive: Which MSP is Better? | The MSP Playbook

Article 2026-06-11

Hubify vs Interactive

A detailed comparison of two major Australian Managed Service Providers.

Feature Hubify Interactive
Overall Score3.23.6
TypePublic SMB/Mid-MarketPrivate Cloud / Hardware
Employees100-200200-400
Founded20161989
HeadquartersSydney, NSWMelbourne, VIC
RevenuePrivatePrivate
Salary Range$65,000 - $115,000$75,000 - $155,000
SpecialtiesManaged Services, Unified Communications, Cloud, TelecommunicationsData Centre, Managed Cloud, Hardware, Security
CertificationsMicrosoft Partner, Telstra Partner, Zoom PartnerDell Partner, HP Partner, VMware Partner, Fortinet Partner
Green FlagsTelco and IT convergence
Rapid growth phase		Good work-life balance
Stable employment
Strong vendor partnerships
Red FlagsHeavy SMB focus (high ticket volume)
Growing pains		Below-market salaries
Can be bureaucratic
Limited international exposure
Worker ProsTelco and IT convergence provides diverse skill development
Rapid growth phase creates advancement opportunities
Modern communication stack exposure		Work-life balance
Stable
Vendor partnerships
Worker ConsHeavy SMB focus means high ticket volume
Growing pains from rapid acquisition strategy
Can feel stretched across too many service areas		Below-market pay
Bureaucratic
Limited international

Which MSP Should You Choose?

Both Public SMB/Mid-Market and Private Cloud / Hardware have strengths and weaknesses. Your choice depends on your priorities — whether that's career growth, salary, work-life balance, or technical exposure.

Use the side-by-side comparison tool for a deeper look, or check out individual profiles for detailed employee reviews.