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Netlink Group vs blueAPACHE: Which MSP is Better? | The MSP Playbook

Article 2026-06-11

Netlink Group vs blueAPACHE

A detailed comparison of two major Australian Managed Service Providers.

Feature Netlink Group blueAPACHE
Overall Score3.73.8
TypeWA Mid-MarketNetwork & Cloud Specialist
Employees100-200150-250
Founded20012003
HeadquartersPerth, WASydney, NSW
RevenuePrivatePrivate
Salary Range$70,000 - $145,000$75,000 - $155,000
SpecialtiesManaged Services, Mining & Resources, Cloud, NetworkingNetworking, Cloud, Managed Services, Data Centre
CertificationsMicrosoft Partner, Cisco Partner, AWS PartnerCisco Partner, AWS Partner, Microsoft Partner, VMware Partner
Green FlagsGood work-life balance
Technology focus		Good work-life balance
Strong technology focus
Stable employment
Red FlagsSmall scale
Below-market salaries		Below-market salaries
Can be bureaucratic
Limited career progression
Worker ProsTechnology focus
Work-life balance		Technology focus
Work-life balance
Stable
Worker ConsSmall scale
Below-market pay		Below-market pay
Bureaucratic
Limited progression

Which MSP Should You Choose?

Both WA Mid-Market and Network & Cloud Specialist have strengths and weaknesses. Your choice depends on your priorities — whether that's career growth, salary, work-life balance, or technical exposure.

Use the side-by-side comparison tool for a deeper look, or check out individual profiles for detailed employee reviews.