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Optus Business vs The Missing Link: Which MSP is Better? | The MSP Playbook

Article 2026-06-11

Optus Business vs The Missing Link

A detailed comparison of two major Australian Managed Service Providers.

Feature Optus Business The Missing Link
Overall Score3.04.0
TypeTelco / EnterpriseSecurity / Infrastructure
Employees2000-3000200-300
Founded19911999
HeadquartersSydney, NSW (Parent: Singapore)Sydney, NSW
RevenuePrivatePrivate
Salary Range$75,000 - $145,000$75,000 - $155,000
SpecialtiesCybersecurity, Cloud, Network Services, Managed ServicesCybersecurity, Infrastructure, Cloud, Managed Services
CertificationsMicrosoft Partner, AWS Partner, Cisco Partner, Fortinet PartnerISO 27001, Microsoft Partner, AWS Partner, Fortinet Partner
Green FlagsSingapore Telecom parent provides stability
Strong telecommunications backbone
Good benefits package		Highest-rated small MSP on Glassdoor
Strong culture and employee satisfaction
Good technology focus
Red FlagsTelco culture — IT services are secondary
Below-market salaries
Limited career progression
Bureaucratic decision-making		Small scale — limited exposure to large projects
Below-market salaries at senior levels
Worker ProsStable employment
Good benefits
Telecommunications expertise		Great culture
Technology focus
High Glassdoor rating
Worker ConsIT services are secondary to telco
Below-market salaries
Bureaucratic culture
Limited career progression		Small scale
Below-market pay at senior levels

Which MSP Should You Choose?

Both Telco / Enterprise and Security / Infrastructure have strengths and weaknesses. Your choice depends on your priorities — whether that's career growth, salary, work-life balance, or technical exposure.

Use the side-by-side comparison tool for a deeper look, or check out individual profiles for detailed employee reviews.