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Accelerate IT vs Data#3: Which MSP is Better? | The MSP Playbook

Article 2026-06-11

Accelerate IT vs Data#3

A detailed comparison of two major Australian Managed Service Providers.

Feature Accelerate IT Data#3
Overall Score3.53.8
TypeSMB FocusPublicly Listed Giant
Employees50-1001500-2000
Founded20081977
HeadquartersSydney, NSWBrisbane, QLD
RevenuePrivate$884.8M
Salary Range$70,000 - $145,000$80,000 - $160,000
SpecialtiesManaged Services, Microsoft 365, Cloud, SecurityMicrosoft Solutions, Cloud, Managed Services, Software Licensing
CertificationsMicrosoft Partner, AWS Partner, Fortinet PartnerMicrosoft Partner, AWS Partner, Cisco Partner, VMware Partner
Green FlagsGood work-life balance
Stable employment
ASX-listed (ASX: DDD) — financial transparency
Strong Australian focus — no offshoring agenda
Good work-life balance
Profitable and growing
Red FlagsSmall scale
Below-market salaries
Below-market salaries at senior levels
Government contract dependency
Limited international exposure
Acquisition-driven growth creates integration challenges
Worker ProsWork-life balance
Stable
ASX-listed transparency — you know the numbers
Australian-focused — your job isn't being offshored
Profitable and growing — stability
Good work-life balance in most teams
Worker ConsSmall scale
Below-market pay
Below-market salaries at senior levels
Government contract dependency creates cyclicality
Limited international exposure
Acquisition integration can be bumpy

Which MSP Should You Choose?

Both SMB Focus and Publicly Listed Giant have strengths and weaknesses. Your choice depends on your priorities — whether that's career growth, salary, work-life balance, or technical exposure.

Use the side-by-side comparison tool for a deeper look, or check out individual profiles for detailed employee reviews.