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All IT vs Hubify: Which MSP is Better? | The MSP Playbook

All IT vs Hubify

A detailed comparison of two major Australian Managed Service Providers.

Feature All IT Hubify
Overall Scoreβ€”3.2
TypeAustralian Mid-Market MSP / CybersecurityPublic SMB/Mid-Market
EmployeesNot publicly disclosed100-200
Founded20052016
HeadquartersSydney, NSWSydney, NSW
RevenuePrivate$17.9M (FY2025)
Salary RangeNot publicly disclosed$65,000 - $115,000
SpecialtiesManaged IT Services, Cybersecurity, Cloud, Microsoft 365, AI Automation, IT StrategyManaged Services, Unified Communications, Cloud, Telecommunications
Certificationsβ€”Microsoft Partner, Telstra Partner, Zoom Partner
Green FlagsAustralian-owned service provider
24/7 support available stated by provider
No-lock-in monthly contracts advertised		Telco and IT convergence
Rapid growth phase
Red FlagsMarketing claims such as response time and satisfaction should be verified against the proposed SLAHeavy SMB focus (high ticket volume)
Growing pains
Worker Prosβ€”Telco and IT convergence provides diverse skill development
Rapid growth phase creates advancement opportunities
Modern communication stack exposure
Worker Consβ€”Heavy SMB focus means high ticket volume
Growing pains from rapid acquisition strategy
Can feel stretched across too many service areas

Which MSP Should You Choose?

Both Australian Mid-Market MSP / Cybersecurity and Public SMB/Mid-Market have strengths and weaknesses. Your choice depends on your priorities β€” whether that's career growth, salary, work-life balance, or technical exposure.

Use the side-by-side comparison tool for a deeper look, or check out individual profiles for detailed employee reviews.

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⚠️ The Cost of Waiting

Australian MSP workers who negotiated using our salary data earned an average of $8,200 more per year. Every month you wait is ~$683 left on the table.

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🎁 Free Resource: Red Flag Checklist

12 contract clauses every Australian MSP worker should flag before signing. Includes non-compete traps, sham contracting indicators, and on-call gotchas.

βœ… Used by 2,400+ workers πŸ”’ Free download ⚑ 2-minute read