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Cognizant vs Hubify: Which MSP is Better? | The MSP Playbook

Article 2026-07-27

Cognizant vs Hubify

A detailed comparison of two major Australian Managed Service Providers.

Feature Cognizant Hubify
Overall Score3.63.2
TypeGlobal IT Services / DigitalPublic SMB/Mid-Market
Employees350000100-200
Founded19942016
HeadquartersTeaneck, New Jersey, USASydney, NSW
Revenue$19.4BPrivate
Salary Range$50,000 - $150,000$65,000 - $115,000
SpecialtiesManaged Services, Cloud, AI & Data, Digital Transformation, Consulting, BPOManaged Services, Unified Communications, Cloud, Telecommunications
CertificationsMicrosoft Partner, AWS Partner, Google Cloud Partner, Salesforce Partner, ISO 27001Microsoft Partner, Telstra Partner, Zoom Partner
Green FlagsStrong US and European presence with deep financial services expertise
Digital-first pivot (Cognizant Digital Business, Cognizant Consulting)
Excellent training and development programs (Cognizant Academy)
Broad service portfolio spanning IT, consulting, and BPO
Telco and IT convergence
Rapid growth phase
Red FlagsMargin pressure from commoditised application management and testing services
High attrition rates (20-24%) β€” significantly above industry average
Restructuring cycles under CEO transitions create organisational uncertainty
Below-market compensation for US-based technical talent
Offshoring model means onshore roles in the US/EU are decreasing
Heavy SMB focus (high ticket volume)
Growing pains
Worker ProsStrong US brand with good global project diversity
Digital transformation focus provides modern tech exposure
Formal training infrastructure is well-regarded
Financial services expertise is genuinely deep
Telco and IT convergence provides diverse skill development
Rapid growth phase creates advancement opportunities
Modern communication stack exposure
Worker ConsBelow-market salaries for US-based technical roles
High attrition creates constant team instability
Restructuring cycles create anxiety and uncertainty
Onshore technical roles are being phased down
Bureaucratic culture with matrix management overhead
Heavy SMB focus means high ticket volume
Growing pains from rapid acquisition strategy
Can feel stretched across too many service areas

Which MSP Should You Choose?

Both Global IT Services / Digital and Public SMB/Mid-Market have strengths and weaknesses. Your choice depends on your priorities β€” whether that's career growth, salary, work-life balance, or technical exposure.

Use the side-by-side comparison tool for a deeper look, or check out individual profiles for detailed employee reviews.