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Hubify vs Sopra Steria: Which MSP is Better? | The MSP Playbook

Article 2026-07-27

Hubify vs Sopra Steria

A detailed comparison of two major Australian Managed Service Providers.

Feature Hubify Sopra Steria
Overall Score3.23.7
TypePublic SMB/Mid-MarketEuropean IT Consulting / Services
Employees100-20055000
Founded20162014 (merger of Sopra Group and Steria)
HeadquartersSydney, NSWParis, France
RevenuePrivate$5.8B
Salary Range$65,000 - $115,000$40,000 - $120,000
SpecialtiesManaged Services, Unified Communications, Cloud, TelecommunicationsConsulting, Managed Services, Cloud, Digital Transformation, Public Sector IT, Enterprise Applications
CertificationsMicrosoft Partner, Telstra Partner, Zoom PartnerMicrosoft Partner, AWS Partner, SAP Partner, Oracle Partner, ISO 27001
Green FlagsTelco and IT convergence
Rapid growth phase
Strong French and European market presence with deep public sector expertise
Successful digital and cloud transformation journey from legacy IT services
Good work-life balance culture by consulting industry standards
Employee share ownership program creates engagement
Strong design and UX consulting capabilities (via Sopra Steria Digital)
Red FlagsHeavy SMB focus (high ticket volume)
Growing pains
Heavy French market concentration β€” 60%+ revenue from France alone
Below-market compensation for top-tier consulting talent
French language essential for career progression β€” limits non-French talent
Public sector dependency creates political and budget cycle risks
Integration challenges from multiple acquired entities
Worker ProsTelco and IT convergence provides diverse skill development
Rapid growth phase creates advancement opportunities
Modern communication stack exposure
Strong European market position and brand
Good work-life balance by consulting standards
Employee share ownership creates alignment
Public sector expertise provides stability
Digital and cloud transformation capabilities are genuine
Worker ConsHeavy SMB focus means high ticket volume
Growing pains from rapid acquisition strategy
Can feel stretched across too many service areas
France-heavy revenue creates geographic concentration risk
Below-market compensation for top-tier consulting talent
French language requirement limits international talent
Public sector dependency creates budget risk cycles

Which MSP Should You Choose?

Both Public SMB/Mid-Market and European IT Consulting / Services have strengths and weaknesses. Your choice depends on your priorities β€” whether that's career growth, salary, work-life balance, or technical exposure.

Use the side-by-side comparison tool for a deeper look, or check out individual profiles for detailed employee reviews.