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Brennan IT vs Hubify: Which MSP is Better? | The MSP Playbook

Article 2026-07-27

Brennan IT vs Hubify

A detailed comparison of two major Australian Managed Service Providers.

Feature Brennan IT Hubify
Overall Score3.53.2
TypeMid-Market / HybridPublic SMB/Mid-Market
Employees300-500100-200
Founded19972016
HeadquartersSydney, NSWSydney, NSW
RevenuePrivatePrivate
Salary Range$75,000 - $150,000$65,000 - $115,000
SpecialtiesManaged Services, Unified Communications, Cloud, NetworkingManaged Services, Unified Communications, Cloud, Telecommunications
CertificationsMicrosoft Partner, Cisco Partner, Zoom Partner, Fortinet PartnerMicrosoft Partner, Telstra Partner, Zoom Partner
Green FlagsGood work-life balance
Stable employment
Strong Microsoft partnership		Telco and IT convergence
Rapid growth phase
Red FlagsBelow-market salaries
Limited career progression
Can be bureaucratic		Heavy SMB focus (high ticket volume)
Growing pains
Worker ProsGood work-life balance
Stable employment
Microsoft partnership provides good training		Telco and IT convergence provides diverse skill development
Rapid growth phase creates advancement opportunities
Modern communication stack exposure
Worker ConsBelow-market salaries
Limited career progression
Bureaucratic culture		Heavy SMB focus means high ticket volume
Growing pains from rapid acquisition strategy
Can feel stretched across too many service areas

Which MSP Should You Choose?

Both Mid-Market / Hybrid and Public SMB/Mid-Market have strengths and weaknesses. Your choice depends on your priorities β€” whether that's career growth, salary, work-life balance, or technical exposure.

Use the side-by-side comparison tool for a deeper look, or check out individual profiles for detailed employee reviews.